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5 11, 2018

Social Media Mistakes, Instagram Marketing, Hashtags and MORE! – October’s Best

By | 2018-11-02T16:01:29-07:00 November 5th, 2018|Content, Instagram, LinkedIn, Social Media|

For me, October has always been the lead-up to the mad dash into the holiday season, kicking off with Halloween and charging forward from there. We have your holiday plans and processes for your business in place (I hope….) and are executing on them. There’s ALWAYS room to gain a bit more insight into what [...]

1 10, 2018

Social Media Do’s and Don’ts, Ensuring a Cohesive Team, and a Better You – Best of September

By | 2018-09-27T16:39:58-07:00 October 1st, 2018|Communication, Content, Leadership, Measurement, Social Media|

Autumn is Officially Here! September brought more content about social media and website success, and how to keep up the continuous improvement process that is your business and your own professional growth! Social Media Mistakes Social Media Success- 11 Mistakes to Avoid Every single one of these mistakes is avoidable AND crucial to [...]

3 09, 2018

Social Media, Engagement and Talking to the Right People – Best of August

By | 2018-08-31T15:29:46-07:00 September 3rd, 2018|Content, Conversation, Engagement, Interview, Reviews, Social Media|

Fires and a Smoke-Storm Well, summer’s ALMOST a “wrap!” Being stuck inside for the “smoke-storm” here in the Seattle area this past month (“cough, cough….”), I got to spend a lot of time online gathering the best articles for you all. You will note they don’t focus on a particular platform or service, [...]

2 07, 2018

Confronting All Those Challenges – Best of June

By | 2018-07-02T11:04:03-07:00 July 2nd, 2018|Content, Social Media, Strategy|

One of many challenges This month’s top articles consider a number of challenging “How-To’s”. Overcoming challenges of content marketing, social media, strategy and your business website. Also considered are the opportunities hidden in business trends and becoming more productive by loosening up on your to-do lists. Social Media Top Challenges How [...]

4 06, 2018

Social Media Blunders and Challenges, GDPR, and Just Keeping Up – Best of May

By | 2018-06-01T16:35:20-07:00 June 4th, 2018|Content, Customer Experience, Digital Marketing, Social Media|

Best of May The month of May provided a bumper crop of great articles, and this is a concise digest of the best ones for your business!  They touch on meeting the challenges of social media marketing, as well as the things to avoid, the impact that the GDPR might have on your [...]

22 01, 2018

No Free Lunch: Pay-To-Play is Here to Stay

By | 2018-01-16T17:05:14-07:00 January 22nd, 2018|Content, Customer Experience, Digital Marketing, Facebook, Social Media|

No Free Lunch We all learned very early on in this life that there is NO SUCH THING AS A FREE LUNCH! In the context of digital marketing, that is made evident in that you must invest resources (time, effort, money, etc….) to get results. There never was a “build it and they [...]

8 01, 2018

Surveys: Tell Me What You REALLY Think!

By | 2018-01-06T16:40:05-07:00 January 8th, 2018|Blog, Content, Digital Marketing, Small Business, Strategy, VACC|

Survey Results Surveys are notorious, from both sides of the subject…  As someone who gets at least a survey per week in my mail, I respond to very few of them. Sometimes it’s because I’m just plain busy when I first see it, and it feels like a drag on my time (the [...]

1 01, 2018

Setting Up for 2018 – Best of December

By | 2017-12-30T13:33:26-07:00 January 1st, 2018|Blogging, Content, Digital Marketing, Strategy|

Make the Leap to 2018 The end of 2017 brings a focus to planning, strategy and change in the marketing teams of every business, whether you have an actual team or it’s just you, the solopreneur. This collection of the best of December articles reflects this focus and gives you the thoughts and [...]

4 12, 2017

Content Ideas and the Holidays – Best of November

By | 2017-12-01T11:25:31-07:00 December 4th, 2017|Blogging, Content, Customer Experience, Digital Marketing, Facebook, Loyalty, Social Media|

The Holidays are Here! Well, here we are…. It’s after Thanksgiving and before the twin end-of-the-year holidays of Christmas and New Year’s Day. If you’re like me you already have a lot going on, both in your business AND in your personal life (all those holiday get-togethers, plus trying NOT to gain, like, [...]

13 11, 2017

Survey Says!!

By | 2017-11-12T13:55:37-07:00 November 13th, 2017|Blog, Content, Conversation, Listening|

The best way to find out what your customers are looking for from you is ASK THEM, Right?! Well, that’s the message this week. I’ve written frequently about the importance of really listening to your customers and acting on what you hear. Now you have your chance to participate, and I have a chance to “Walk The [...]

2 10, 2017

END OF THE SUMMER! THE BEST OF SEPTEMBER

By | 2017-09-29T14:05:46-07:00 October 2nd, 2017|Authenticity, Content, Facebook, Social Media, Video|

Autumn is HERE! The beginning of Fall is upon us and we’re all planning for what our holiday business is going to look like, right? In a final look-back on our collective Summer, here are some articles I found to be particularly arresting…… CLICK THAT HEADLINE!!! Headlines That Make Readers Click- [...]

7 08, 2017

Digital Media, Audio, and Video: It’s BOTH – AND!

By | 2017-07-25T15:52:43-07:00 August 7th, 2017|Content, Digital Marketing, Podcasting, Video|

Can you hear me now? Media choices: there seem to be a zillion of them! Curated links, status updates, ads, photos, graphics, GIFs  short videos, long videos, animations, audio podcasts, webinars, hangouts, blogs…..SHEEEESH!!  Look at all the options and it’s easy to just throw your hands up, post a picture of your cat and call it [...]

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