30 05, 2016

They’re Here!! 5 Outstanding Social Media Posts for May

By | 2017-06-12T14:16:29-07:00 May 30th, 2016|Blogging, Content, Customer Experience, Facebook, Google, H2H, Marketing, Measurement, Mobile, Sharing, Small Business, Social Media, Strategy, Tips, VACC|

 This month we're treated to a nice mix of articles covering How-Tos, new research studies and a bit of crystal ball gazing for future trends. KPIs for Social Media The Top 26 Social Media KPIs Marketers Can't Ignore Measurement is the crucial component to understanding if you're meeting your goals, right? Yet many [...]

23 05, 2016

FOCUS: The Trouble with Your Audience

By | 2018-10-05T16:21:15-07:00 May 23rd, 2016|Authenticity, Blogging, Communication, Content, Conversation, Customer Experience, Focus, H2H, Marketing, People, Small Business, Social Media, Strategy, VACC|

Is this you in front of your audience? Can there be stage fright when there’s no stage? In a previous life, I was a professional musician. Thanks to my family and predisposition for wanting attention as a kid, I have been lucky when it comes to getting butterflies in [...]

25 04, 2016

The 5 Superior Social Media Posts in April!

By | 2017-06-12T14:16:30-07:00 April 25th, 2016|Content, Customer Experience, Facebook, Marketing, Small Business, Social Media, Strategy|

The changes to and evolution of the online world never stops…..hence the usual flood of news and tips available. So, for April, here are the articles that really caught my attention! Look! No Text! Facebook’s 20% Rule – Gone, Not Gone :: Everyone who has ever slammed their head against [...]

18 04, 2016

GO DEEP: Can You See Your Genuine Story?

By | 2017-06-12T14:16:31-07:00 April 18th, 2016|Communication, Content, Creativity, Customer Experience, Facebook, Go Deep, Google, H2H, Marketing, Measurement, People, Small Business, Smart Business, Social Media, Strategy|

Photographer against a sunset You already know about the requirement of posting Top Flight, Relevant, and Shareable content. You may even be working to make sure that you attach a photo or graphic to your posts, since people are attracted to pictures and tend to gloss over text-only posts. Photos [...]

11 04, 2016

FOCUS: Aren’t You Easily Worth More Than FREE?

By | 2018-08-15T14:56:09-07:00 April 11th, 2016|Communication, Content, Decision-making, Facebook, Google, Leadership, Marketing, Small Business, Social Media, Strategy|

English: Graph of social media activities (Photo credit: Wikipedia) OF COURSE you’re using social media to market your business! It’s 2016 and beyond! NOT having a Facebook Business page is like not having a logo or a business card…..unthinkable! So how’s that going? It seemed so straight-forward when you [...]

28 03, 2016

March: It’s Here with Spring, Brackets and Expert Info!

By | 2017-06-12T14:16:31-07:00 March 28th, 2016|Communication, Content, Conversation, Creativity, Customer Experience, Facebook, Google, Marketing, Measurement, Small Business, Social Media, Strategy|

Another bumper crop of great information published by a number of sites this month, so let's dig in! 1 billion posts! How To Improve Facebook Engagement: Insights From 1bn Posts :: This set of data, inhaled and analyzed by the good folks at BuzzSumo, provides some head-scratching information around what you may have [...]

14 03, 2016

FOCUS: The Simple Obsession of Mindful Marketing

By | 2018-07-02T13:55:07-07:00 March 14th, 2016|Amazon, Authenticity, Awareness, Communication, Content, Creativity, Credibility, Customer Experience, Focus, Good Business, H2H, Leadership, Marketing, Small Business, Social Media, Strategy|

Obsession… Mindfulness is a light of honesty within yourself that is fed by each moment that passes. Mindfulness and “being in the moment” are ancient ideas found across cultures. This self-awareness is partly being truly aware of the moment, and partly acknowledging and letting go of the things and thoughts that cling to you or [...]

7 03, 2016

New Facebook Data: A Powerful Challenge to Fundamentals

By | 2017-06-12T14:16:32-07:00 March 7th, 2016|Change, Communication, Content, Customer Experience, Facebook, H2H, Marketing, Small Business, Social Media, Strategy|

(Photo credit: Wikipedia) What you knew yesterday may not apply today…. I hate that….you probably do to. In the land of social media and digital marketing it really is like what the Queen of Hearts said to Alice, “My dear, here we must run as fast as we can, just [...]

29 02, 2016

Across My Desk: The Best of the Month of Love & Presidents

By | 2017-06-12T14:16:32-07:00 February 29th, 2016|Content, Customer Experience, Facebook, H2H, Marketing, Measurement, Productivity, Small Business, Social Media, Strategy|

There are a LOT of great articles published this past month. Vetting them for you is a pleasure by which I learn more AND glean the "wheat from the chaff", so to speak. So here we go!!!!!! Look at the Stats! 49 Noteworthy Social Networking Stats and Facts Normally random statistics & numbers [...]

25 01, 2016

Last Chance: Spotlight the Superior January Posts

By | 2017-06-12T14:16:33-07:00 January 25th, 2016|Communication, Content, Credibility, Customer Experience, Customer Support, Facebook, H2H, LinkedIn, Marketing, Mobile, People, Small Business, Social Media, Strategy|

 January is nearly over! You have already done all your planning, strategizing and begun implementation for 2016….right?! Here are my top recommendations for articles that will absolutely impact your business this year and help you make the best use of your resources. 2016 Social Media Trends Top Social Media Trends [...]

4 01, 2016

The Truth About Revealing Your Customers’ Wishes

By | 2018-11-22T14:18:57-07:00 January 4th, 2016|Authenticity, Communication, Content, Conversation, Credibility, Customer Experience, H2H, Marketing, Small Business, Social Media, Strategy|

How do you crawl into the heads of your customers? The answer to that question is what’s really at the heart of any successful business. There is an entire industry built around researching customers, numerous methodologies to discern what they see as a good, bad or “Meh…” experience or product, and how to improve that [...]

28 12, 2015

Obsessed With Success for 2016? It’s Almost Here!

By | 2017-06-12T14:16:34-07:00 December 28th, 2015|Communication, Content, Conversation, Customer Experience, Decision-making, Facebook, Goal-setting, Good Business, Google, H2H, Marketing, Productivity, Small Business, Social Media, Strategy|

Is there an actual name for the time between Christmas and New Years? If there isn’t, there should be… always feels just plain weird to me. That said, it’s that time when I take a look back, past the shredded wrapping paper, immense amount of food and goodies, emergency trips and 2016 business planning to [...]

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