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9 10, 2017

Why Focus on Loyalty?

By | 2017-10-05T14:45:17-07:00 October 9th, 2017|Conversation, Customer Experience, Dialogue, Focus, Loyalty, Strategy, Trust|

Loyalty Loyalty, always a high-sounding word, is ever more in the news and on our minds. Whether it’s loyalty to a sports team, a political cause or ideology, a leader, a brand, a long-standing relationship, a coffee shop, or the family doctor, we seem to be more concerned with it and discuss it [...]

11 09, 2017

Focus and Productivity: Get Some Help!

By | 2017-08-30T14:49:48-07:00 September 11th, 2017|Focus, Productivity|

Work Focus & Productivity The battle for productivity and getting stuff done is never-ending. So many of us spend a LOT of time in front of computer monitors and accomplish a lot of things. However, the temptation to give yourself just a TEENSY break and take a quick glance at Facebook, or your favorite news [...]

20 02, 2017

Doing Specifics the Right Way

By | 2017-06-12T14:16:14-07:00 February 20th, 2017|Authenticity, Communication, Customer Experience, Focus, Marketing, Strategy, Trust|

Be Specific! The challenge of being specific is that it seems impossible to scale. What does being specific mean in your business? It’s the truth behind perception, communication, understanding, prejudice and the barriers presented by a kind of ‘telephone’ game space between people. It means that if you can connect [...]

16 01, 2017

FOCUS: How Do You Compare Awareness vs. A Noisy Internet?

By | 2017-06-12T14:16:15-07:00 January 16th, 2017|Awareness, Facebook, Focus, Marketing, Small Business, Social Media, Strategy|

Awareness Moving from Awareness (I sometimes call it Discoverability…) to Reputation, and then to some kind of Economic Engagement (Sales, Donations, etc…) is a well-known path for many businesses. The first stop on this journey is gaining Awareness of your business. Sadly, there are still a number of businesses who feel and [...]

12 12, 2016

FOCUS: Get That One Thing Right!

By | 2017-06-12T14:16:16-07:00 December 12th, 2016|Decision-making, Entrepreneur, Facebook, Focus, Google, Marketing, Problem-solving, Small Business, Social Media, Strategy|

One Thing You’ve got that ONE THING to do, and you’re convinced that getting that right will make all the pieces fall into place, right? I’ve had more than one business owner approach me and ask for help with a Facebook Ad or a Google Ad. My first question is usually to [...]

10 10, 2016

FOCUS: Does It Really Matter If You Care?

By | 2017-11-08T15:13:49-07:00 October 10th, 2016|Authenticity, Collaboration, Communication, Credibility, Focus, Marketing, Trust|

Caring Caring is “we” not “I.” In life and business, caring is the assessment that you have the other persons’ interests in mind as well as your own when you make decisions and take actions. Of the four aspects of trust I’ve written about, this is in many ways the [...]

3 10, 2016

FOCUS: Is Your Competence “Fake It ’til You Make It”!?

By | 2018-05-10T13:38:12-07:00 October 3rd, 2016|Authenticity, Credibility, Entrepreneur, Focus, Leadership, Marketing, Small Business, Social Media, Strategy, Trust|

Competence What kind of reality do you live in? This is more than a philosophical or existential question, reaching past any famous figures “Reality Distortion Field” or the stories we tell ourselves, good or bad. As regards our true competence, the role we fill in our business lives, it is more about [...]

12 09, 2016

FOCUS: Of Course You’re Reliable! RIGHT??

By | 2017-06-12T14:16:18-07:00 September 12th, 2016|Authenticity, Communication, Credibility, Customer Experience, Focus, Good Business, Leadership, Meaning, People, Trust, Uncategorized|

Are you Reliable? The far end of reliability is taking things for granted, right? You hop in your car, perform some kind of ignition action, and you just EXPECT the car to start up so you can go do what you need to do. You head into the barbershop or salon you've been [...]

5 09, 2016

FOCUS: If You Read One Article About Sincerity, Read This One!

By | 2018-08-02T16:28:52-07:00 September 5th, 2016|Authenticity, Communication, Credibility, Focus, Good Business, Leadership, Trust|

Charles Spurgeon and Sincerity “Sincerity makes the very least person to be of more value than the most talented hypocrite.” – Charles Spurgeon. Building and investing in relationships means building and investing in trust. In my last article, trust was defined as “choosing to risk making something you value vulnerable to [...]

22 08, 2016

FOCUS: Are They Twist Ties or Trust Ties?

By | 2018-05-10T13:27:48-07:00 August 22nd, 2016|Authenticity, Collaboration, Credibility, Customer Experience, Entrepreneur, Focus, H2H, Leadership, Marketing, People, Small Business, Strategy, Trust, VACC|

Trust is more than a High Five! Building trust is vital and required. If you aren’t found to be trustworthy, that pretty much puts the end to having the kind of impact you want to have, whether personally or in business. While the same goes for those around you, [...]

1 08, 2016

FOCUS: Introducing a Summer Reading Sampler!

By | 2017-06-12T14:16:19-07:00 August 1st, 2016|Content, Creativity, Discussion, Entrepreneur, Focus, H2H, Interesting things, Kindle, Leadership, Sharing, Smart Business, VACC|

Ah….summer reading! I frequent the Conversation Agent blog published by Valeria Maltoni regularly, and take away more food for thought than I get from any other blog. She recently posted an article containing a Summer reading list. Heading into the last full month of summer (although here in the Pacific [...]

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