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1 10, 2018

Social Media Do’s and Don’ts, Ensuring a Cohesive Team, and a Better You – Best of September

By | 2018-09-27T16:39:58-08:00 October 1st, 2018|Communication, Content, Leadership, Measurement, Social Media|

Autumn is Officially Here! September brought more content about social media and website success, and how to keep up the continuous improvement process that is your business and your own professional growth! Social Media Mistakes Social Media Success- 11 Mistakes to Avoid Every single one of these mistakes is avoidable AND crucial to [...]

2 04, 2018

Video Success and the Right Metrics – Best of March

By | 2018-03-31T13:50:21-08:00 April 2nd, 2018|Facebook, Listening, Measurement, SEO, Social Media, Video|

Lamb of March suju / Pixabay March is going out like something like a lamb here in the Pacific Northwest…but the turmoil online with data protection concerns, Facebook revelations, and announced data breaches (apps, sites, phones….seems to happen everywhere….) draws more and more attention. Turning from these concerns a bit, this month’s top [...]

1 05, 2017

THE BEST OF APRIL – Facebook for Business, Reviews, and Where to Spend

By | 2017-06-12T14:16:11-08:00 May 1st, 2017|Conversation, Facebook, Measurement, Reviews, Social Media, Strategy|

Facebook Post Ideas 17 Killer Facebook Post Ideas For Small Business Owners A lot of the time, you feel lucky just to post something, let alone change things up. This article by Kim Garst will give you 17 ideas to make your posts more interesting, compelling and fun! […]

27 03, 2017

Best of March – SEO, LinkedIn, and Solving the Right Problem

By | 2017-07-18T10:15:44-08:00 March 27th, 2017|Facebook, Leadership, LinkedIn, Measurement, Problem-solving, SEO, Social Media|

March, according to the old saying, either comes in like a lion and goes out like a lamb, or vice versa. This month’s collection of top articles is the LION portion of that saying! Measuring Social is HARD! Why Is Social Media Measurement So Hard Measuring the impact of [...]

28 11, 2016

Best of November: TOP POSTS – No Turkeys Here!

By | 2017-06-12T14:16:16-08:00 November 28th, 2016|Content, Conversation, Customer Experience, Decision-making, Marketing, Measurement, Small Business, Social Media, Strategy|

Can you believe it? Thanksgiving is past and we are all on the short countdown to Christmas!? Well, while you were trying to finish off the Halloween candy AND putting together the grocery list for Thanksgiving, there have been a LOT of article published that deserve your attention…..I’ve gone through them and cherry-picked the most [...]

26 09, 2016

END OF THE SUMMER! The Best I’ve Found for You…

By | 2017-06-12T14:16:18-08:00 September 26th, 2016|Communication, Credibility, Facebook, LinkedIn, Marketing, Measurement, People, Small Business, Social Media, Strategy, Trust, VACC, Video|

The beginning of Fall is upon us and we’re all planning for what our holiday business is going to look like, right? In a final look-back on our collective Summer, here are 5 articles I found to be particularly compelling……plus an extra post about trust that resonated with many who [...]

15 08, 2016

GO DEEP: Strong & Weak Ties – Your Genuine Challenge?

By | 2018-11-08T16:07:35-08:00 August 15th, 2016|Content, Customer Experience, Entrepreneur, Go Deep, H2H, Leadership, Marketing, Measurement, People, Problem-solving, Small Business, Social Media, Strategy, VACC|

Strong Ties and Weak Ties Once upon a time, there were "Strong Ties" and "Weak Ties" in business. Strong Ties existed between you and your best customers. You interacted frequently and knew each other well. The bulk of your business was from and through these Strong Ties. It took some work. Maintaining them required [...]

27 06, 2016

The 5 Top Tested and Approved Posts for June!

By | 2017-06-12T14:16:20-08:00 June 27th, 2016|Customer Experience, Facebook, Marketing, Measurement, Small Business, Social Media, Strategy, Uncategorized, VACC|

 Kicking off the summer months with some TERRIFIC material covering ROI, opportunity discovery and various views on reaching the right Visitors/Audience/Customers/Community (VACC) for your business. Do you know your Audience? 5 Steps for Leveraging Growth Opportunities on Social Media   Growing on Social Media doesn’t mean quadrupling the number of [...]

30 05, 2016

They’re Here!! 5 Outstanding Social Media Posts for May

By | 2017-06-12T14:16:29-08:00 May 30th, 2016|Blogging, Content, Customer Experience, Facebook, Google, H2H, Marketing, Measurement, Mobile, Sharing, Small Business, Social Media, Strategy, Tips, VACC|

 This month we're treated to a nice mix of articles covering How-Tos, new research studies and a bit of crystal ball gazing for future trends. KPIs for Social Media The Top 26 Social Media KPIs Marketers Can't Ignore Measurement is the crucial component to understanding if you're meeting your goals, right? Yet many [...]

16 05, 2016

What Is The Secret Truth About Your Marketing Plan?

By | 2018-11-08T16:03:53-08:00 May 16th, 2016|Customer Experience, Facebook, Goal-setting, H2H, Leadership, Marketing, Measurement, People, Small Business, Social Media, Strategy, VACC, Vision|

So you have a strategy for your digital marketing? Working with the swirling realities of digital and social media marketing can feel like trying to quietly tread water in a really nasty river rapids that never ends….and then there are the rocks to avoid. As a business owner it’s hard enough. As a marketing professional, it is [...]

18 04, 2016

GO DEEP: Can You See Your Genuine Story?

By | 2017-06-12T14:16:31-08:00 April 18th, 2016|Communication, Content, Creativity, Customer Experience, Facebook, Go Deep, Google, H2H, Marketing, Measurement, People, Small Business, Smart Business, Social Media, Strategy|

Photographer against a sunset You already know about the requirement of posting Top Flight, Relevant, and Shareable content. You may even be working to make sure that you attach a photo or graphic to your posts, since people are attracted to pictures and tend to gloss over text-only posts. Photos [...]

4 04, 2016

FOCUS: Can You Measure the Hard Things?

By | 2018-09-16T13:55:10-08:00 April 4th, 2016|Authenticity, Awareness, Creativity, Decision-making, Focus, Innovation, Leadership, Measurement, People, Problem-solving, Strategy|

(Photo credit: Wikipedia) We all want things to be easy. And it’s not just business, American or Western Society that defaults to easy. While I still worked at Microsoft, one of my managers got our entire team “Easy Buttons.” You pressed the Big Red Button and a voice said, [...]

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