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7 01, 2019

Lots of “Best of…”, Social for Lawyers, and the Importance of Listening – Best of December

By | 2019-01-04T17:06:52+00:00 January 7th, 2019|Social Media, Strategy, Tools|

Out with the Old, In with the New! Goodbye 2018 : Hello 2019! The last month of the year usually brings a number of "Best of" articles from across the Web, and this year is no different. Several of my choices for December's compilation include these kinds of posts, along with a look at how [...]

20 08, 2018

INTERVIEW: Social Sapiens and the Seattle Shrimp Tank!

By | 2018-08-21T11:08:32+00:00 August 20th, 2018|Authenticity, Communication, Conversation, Customer Experience, Dialogue, Digital Marketing, Entrepreneur, Facebook, H2H, Interview, Listening, Social Media, Strategy|

Seattle Shrimp Tank pros and Me (Social Sapiens) I was asked recently to be interviewed on a podcast (of and for entrepreneurs and business owners...) of which I have been aware and have listened to a few times. Most of my familiarity with the content and tone of it, however, derived from my [...]

2 07, 2018

Confronting All Those Challenges – Best of June

By | 2018-07-02T11:04:03+00:00 July 2nd, 2018|Content, Social Media, Strategy|

One of many challenges This month’s top articles consider a number of challenging “How-To’s”. Overcoming challenges of content marketing, social media, strategy and your business website. Also considered are the opportunities hidden in business trends and becoming more productive by loosening up on your to-do lists. Social Media Top Challenges How [...]

21 05, 2018

Keeping Up With The Fire Hose

By | 2018-05-20T13:41:04+00:00 May 21st, 2018|Education, Entrepreneur, Small Business, Strategy, Value|

The Fire Hose Keeping up with the “fire hose” of the things I’m interested in is enough of a challenge. Add to that the, shall we say, “Dynamic” nature of my business of consulting in digital marketing, and it’s easy to see how specialization takes place. Being a generalist in any area, while [...]

7 05, 2018

Value, Story, Strategy and Facebook Ads – Best of April

By | 2018-05-06T13:25:34+00:00 May 7th, 2018|Blogging, Customer Experience, Facebook, Social Media, Strategy, Value|

There are Stories.... Key words for your business include VALUE, STORY, and STRATEGY (and for a LOT of us, FACEBOOK, too!). This month's Best Of collection includes some 'must-reads' in these areas, plus a couple of great tips articles on Instagram and little-know Facebook features. Instagram Fail 10 Absolutely Best Ways [...]

29 01, 2018

Best of January – “Facebook Zero”, Digital Strategy Tips, and Success

By | 2018-01-25T16:47:26+00:00 January 29th, 2018|Customer Experience, Digital Marketing, Facebook, LinkedIn, Strategy|

“FACEBOOK ZERO!!????” So your 2018 has blown through the first month…how are things going? Out of breath yet? There are constantly evolving things happening in digital and social media marketing (you HAVE heard of the big announcement by Mark Zuckerberg, right?!). This month’s round-up of the best-of-the-best includes a couple of terrific articles [...]

8 01, 2018

Surveys: Tell Me What You REALLY Think!

By | 2018-01-06T16:40:05+00:00 January 8th, 2018|Blog, Content, Digital Marketing, Small Business, Strategy, VACC|

Survey Results Surveys are notorious, from both sides of the subject…  As someone who gets at least a survey per week in my mail, I respond to very few of them. Sometimes it’s because I’m just plain busy when I first see it, and it feels like a drag on my time (the [...]

1 01, 2018

Setting Up for 2018 – Best of December

By | 2017-12-30T13:33:26+00:00 January 1st, 2018|Blogging, Content, Digital Marketing, Strategy|

Make the Leap to 2018 The end of 2017 brings a focus to planning, strategy and change in the marketing teams of every business, whether you have an actual team or it’s just you, the solopreneur. This collection of the best of December articles reflects this focus and gives you the thoughts and [...]

16 10, 2017

Loyalty, Strategy and Connection

By | 2017-10-14T17:31:45+00:00 October 16th, 2017|Authenticity, Customer Experience, Loyalty, Strategy|

Loyalty, Strategy, and Connection I’ve written a lot about loyalty, strategy, connection and relationship-building. My recent post about loyalty went into some of the reasons that customer and audience loyalty is critical to your business. Another recent article about lining up your strategy with your actual problems perhaps deals with a bit more about problem-solving [...]

9 10, 2017

Why Focus on Loyalty?

By | 2017-10-05T14:45:17+00:00 October 9th, 2017|Conversation, Customer Experience, Dialogue, Focus, Loyalty, Strategy, Trust|

Loyalty Loyalty, always a high-sounding word, is ever more in the news and on our minds. Whether it’s loyalty to a sports team, a political cause or ideology, a leader, a brand, a long-standing relationship, a coffee shop, or the family doctor, we seem to be more concerned with it and discuss it [...]

14 08, 2017

“Help Me Fix It!”

By | 2017-08-08T16:37:54+00:00 August 14th, 2017|Collaboration, Customer Support, Digital Marketing, Facebook, Small Business, Strategy|

Help Me! “Can you help me fix it?” Almost all my initial conversations with customers are summed up in this one heart-felt plea. The long answer is usually, “Yes!” That’s the long answer…the one that gets backed up by varying degrees of, “But first we need to….” Sometimes that slows down the enthusiasm [...]

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