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3 12, 2018

Get Facebook Ads Right, Engage, and Stretch Those ‘Little Grey Cells’!! – Best of November

By | 2018-11-30T15:51:58-07:00 December 3rd, 2018|Creativity, Engagement, Facebook, LinkedIn, Social Media, Thinking, Video|

jill111 / Pixabay November allowed us all a chance to be Thankful, and then take a deep breath as we dive into the pre-Christmas / New Year period. Depending on your business, this may be the best and most hectic time of year, or things may cool down a bit while your customers [...]

20 08, 2018

INTERVIEW: Social Sapiens and the Seattle Shrimp Tank!

By | 2018-08-21T11:08:32-07:00 August 20th, 2018|Authenticity, Communication, Conversation, Customer Experience, Dialogue, Digital Marketing, Entrepreneur, Facebook, H2H, Interview, Listening, Social Media, Strategy|

Seattle Shrimp Tank pros and Me (Social Sapiens) I was asked recently to be interviewed on a podcast (of and for entrepreneurs and business owners...) of which I have been aware and have listened to a few times. Most of my familiarity with the content and tone of it, however, derived from my [...]

6 08, 2018

Engagement and Choosing the Right Platform – Best of July

By | 2018-08-06T14:39:04-07:00 August 6th, 2018|Engagement, Facebook, Thinking, Twitter, Video|

How’s Your Audience Engagement Coming Along? July always feels like the mid-point for summer…the home for vacations, cook-outs, and many more outdoor activities (especially here in the Pacific Northwest…) than the rest of the year! There’s still the constant tsunami of articles and tips online, though, holiday or not! July’s compilation is weighted [...]

7 05, 2018

Value, Story, Strategy and Facebook Ads – Best of April

By | 2018-05-06T13:25:34-07:00 May 7th, 2018|Blogging, Customer Experience, Facebook, Social Media, Strategy, Value|

There are Stories.... Key words for your business include VALUE, STORY, and STRATEGY (and for a LOT of us, FACEBOOK, too!). This month's Best Of collection includes some 'must-reads' in these areas, plus a couple of great tips articles on Instagram and little-know Facebook features. Instagram Fail 10 Absolutely Best Ways [...]

2 04, 2018

Video Success and the Right Metrics – Best of March

By | 2018-03-31T13:50:21-07:00 April 2nd, 2018|Facebook, Listening, Measurement, SEO, Social Media, Video|

Lamb of March suju / Pixabay March is going out like something like a lamb here in the Pacific Northwest…but the turmoil online with data protection concerns, Facebook revelations, and announced data breaches (apps, sites, phones….seems to happen everywhere….) draws more and more attention. Turning from these concerns a bit, this month’s top [...]

26 02, 2018

Facebook Live Video and the Point – Best of February

By | 2018-02-22T15:41:09-07:00 February 26th, 2018|Conversation, Facebook, Video|

Live Streaming Video   In the face of the January announcement by Facebook’s Mark Zuckerberg, a LOT of brain powerย has been focused on just what this means for business. One of the early analyses posited that live video, already a big player online, will become even MORE important. Hence the Video heavy listing [...]

19 02, 2018

Facebook Live video – “Hit the Button, Buddy!”

By | 2018-02-15T14:17:50-07:00 February 19th, 2018|Digital Marketing, Facebook, Video|

VIDEO – GO LIVE! It’s Live Video Month! This article is the second in the series in which I’m going over: Strategy and Planning Processes and How-To …and include a few examples. This week is all about what happens when you push the “GO LIVE” button and what you do through to the [...]

12 02, 2018

Facebook Live video – Getting Everything Ready To Go!

By | 2018-02-08T10:14:42-07:00 February 12th, 2018|Digital Marketing, Facebook, Video|

Start that LIVE VIDEO! It’s Live Video Month! This article is the first of two (for now….) in which I intend to go over: Strategy and Planning Processes and How-To …and include a few examples. This week is all about the Strategy and Planning, along with a little “Why do this video thing, [...]

5 02, 2018

Get Ready to Smile – Live Video is Coming for You!

By | 2018-02-02T13:12:38-07:00 February 5th, 2018|Digital Marketing, Facebook, Video|

You’re LIVE on Video!!! While we’re all waiting for the smoke to clear around Mark Zuckerberg’s announcement a few weeks ago regarding the BIG CHANGES taking place in the Facebook Newsfeed and how that will hit your marketing, one thing is pretty clear… Video remains HUGE, and Live Video (Facebook Live, for this [...]

29 01, 2018

Best of January – “Facebook Zero”, Digital Strategy Tips, and Success

By | 2018-01-25T16:47:26-07:00 January 29th, 2018|Customer Experience, Digital Marketing, Facebook, LinkedIn, Strategy|

“FACEBOOK ZERO!!????” So your 2018 has blown through the first month…how are things going? Out of breath yet? There are constantly evolving things happening in digital and social media marketing (you HAVE heard of the big announcement by Mark Zuckerberg, right?!). This month’s round-up of the best-of-the-best includes a couple of terrific articles [...]

22 01, 2018

No Free Lunch: Pay-To-Play is Here to Stay

By | 2018-01-16T17:05:14-07:00 January 22nd, 2018|Content, Customer Experience, Digital Marketing, Facebook, Social Media|

No Free Lunch We all learned very early on in this life that there is NO SUCH THING AS A FREE LUNCH! In the context of digital marketing, that is made evident in that you must invest resources (time, effort, money, etc….) to get results. There never was a “build it and they [...]

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